![]() ![]() One school of thought has it that the Rolleiflex was born due to Heidoscop users developing the habit of taking normal single photos by covering one of the two taking lenses and then the other to take two different exposures beforeĪdvancing the film. The latter lasted until 1941, but in 1929, the Rolleiflex was born, and created the F&H legend. Heidecke joined up with Roland Franke in 1920, the firm producing a range of stereo cameras (Heidoscop for plate/cut film and Rolleidoscop for roll film). The genius of Rollei, however, was to create the first serious medium-format rollfilm TLR - and to get so much of the design right just about first time, so that the model essentially evolved only in the details for the next fifty years. This is a little too convenient a story: Heidecke would certainly have been very familiar with the considerable number of large-format TLRs made in the previous thirty years or so and, as my history page outlines, there had been reflex-type cameras around since the mid-nineteenth century. Franke & Heidecke - Rollei TLRs The idea for the TLR is said in some histories to have occurred to Reinhold Heidecke in the trenches in 1916, as a way to take photos over the parapet without exposing the user's head (his arms, perhaps not unreasonably, being regarded as less important). ![]()
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